Bruce Jones

Bruce Jones


Beginning his real estate career in 1987, Bruce E. Jones MAI, BCA, CMEA, CTA draws on nearly three decades of commercial real estate experience. Over the course of his career, Bruce has gained extensive experience in valuation, brokerage, asset and property management, and market analysis.

In 2009, as a Certified General Real Estate Appraiser, Bruce earned the distinguished MAI designation and is a member of the Appraisal Institute; more recently he earned the Business Certified Appraiser (BCA) designation from the International Society of Business Appraisers, and then the Certified Machinery/Equipment Appraiser (CMEA) from the NEBB institute. He is also a Certified Tax Assessor (CTA), a Certified General Real Estate Appraiser (SCGREA) and a licensed NJ Real Estate Broker.

The study and pursuit required to obtain each of these professional designations has been in support of my valuation specialty, restaurants. The individual study of these components recognizes that this property type fundamentally represents a property type that includes a business component, along with furniture, fixtures and equipment, and often licenses, such as a liquor license. Restaurant types include all categories, including quick serve, fast casual, casual, and fine dining.

In addition to being a Designated Member of the Appraisal Institute (MAI), I hold the Business Certified Appraiser (BCA) designation, which is one of the few designations recognized by the SBA as a Qualified Source for business valuations. I am experienced in separating business/going concern value from real estate values, as well as FF&E. I also have earned the NJ Certified Tax Assessor (CTA) designation. Currently licensed in NJ, NY, PA and MD, I also have significant experience appraising properties in GA, MS, TX, VA, DE, MA, CT, IN, OK, TN, OH, MI (including the Upper Peninsula), I also have a great deal of experience in the completion of in-depth market analysis and feasibility studies for a wide variety of specialty property types, including movie theaters, race track properties, hotel properties, self storage facilities, charter schools and residential subdivisions.

Prior to founding RMS Commercial Group, Bruce was a senior appraiser in the Princeton Office of a large national appraisal company; recent assignments have included the appraisal of a regional shopping mall, a 1.5-million square foot industrial park, a recently constructed Marriott Hotel, a proposed 50,000 SF charter school, several neighborhood and community retail centers, apartment complexes, and a variety of vacant land parcels, including a proposed 1.35-million SF industrial development.

For over 10-years, Bruce served as Vice President and Broker of Record with the Wentworth Group, a publicly traded company and the largest property management firm in the U.S.; while with the company he was actively involved with the valuation, management, stabilization, marketing and disposition of a wide variety of distressed commercial properties and real estate secured non-performing loans. Bruce also collaborated in staging several large commercial real estate auctions; providing primary guidance and assistance in the establishment of values, as well as working with counseling potential investors.

Prior to embarking on his real estate career, Bruce served in the US Army as a military police officer and is a graduate of the NJ Military Academy in Sea Girt. He is also a graduate of Stockton University with a Bachelors Degree in Finance.

Team Members

Steven Contarino

Commercial Appraisal Manager

Mr. Contarino has provided primary research, analysis, and report writing for a wide variety of appraisal assignments. He has over eight ye...

Monica McKeown

Commercial Property Inspector

Ms. McKeown has provided primary inspections, property and neighborhood analysis, and reporting for a wide variety of appraisal assignments....

Tammy Nichols

Administrative Assistant

Ms. Nichols came to RMS with over 12-years experience in the Real Estate Title Insurance business, with significant experience as a title e...